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How to Track the Performance of Your Special Finance Direct Mail Program
Tracking and measuring the performance of a special finance direct mail campaign justifies its existence in the budget and quantifies cost versus payout. Monitoring campaign results are as easy as...
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Three Reasons BHPH Dealers Should Target Open Bankruptcies
Your Buy-Here-Pay-Here (BHPH) dealership is already targeting credit-challenged automotive shoppers. Individuals having filed bankruptcy also face credit hurdles and are hot prospects to add to your...
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Attend Tom Stuker’s Automotive Phone Training School
Tom Stuker’s automotive 5-day phone training school, a Take No Prisoners (TNP) Bootcamp, is a truly unique, hands-on experience that teaches individuals how to master the phone-up, call back unsold...
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Sub-prime Dealer Services Unveils High-Performance Auto Lead Generation...
Michigan, USA – July 2015 Powered by Sub-Prime Dealer Services MICHIGAN – July 8, 2015 – Sub-Prime Dealer Services announces the expansion of their automotive lead portfolio through the addition of an...
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Tom Stuker to Speak about Referrals at the 19th Digital Dealer Conference &...
Tom Stuker will attend the 19th Digital Dealer Conference and Exposition at the Paris Las Vegas Hotel & Casino on Tuesday, October 6th from 1:30 to 2:30 p.m. to host a sales strategy session on...
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Inbound Phone-Up & Call Statistics for Dealers [INFOGRAPH]
Statistics Show Why Auto Dealers Should Invest In Prequalified Inbound Phone-Ups that Call Direct Pre-qualified inbound phone-ups from smartphone users performing automotive related web searches make...
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Tom Stuker Opens National Sales Training Facility for Auto Dealers in Michigan
Bay City, Michigan | November 2015 Tom Stuker, CEO of Stuker Training, announces the opening of his new worldwide headquarters and center for national sales training for automotive dealers in Bay...
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Tom Stuker to Speak about Selling Strategies at CBT Automotive Conference & Expo
Tom Stuker is to attend the CBT Automotive Conference and Exposition at the OMNI Atlanta Hotel at the CNN Center on Tuesday, February 9th from 1:30 to 2:30 p.m. to host a sales strategy session...
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3 Reasons Dealers Invest in Automotive Leads Throughout Tax Season
Tax Season is Auto Season!!! Salespeople and auto dealers know that tax season is auto season, and for many Americans, tax refunds mean a new car! Here’s what you need to know. The typical household...
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Stuker Sales Workshop Coming to North Carolina Auto Dealers
North Carolina dealerships and automotive salespeople are invited to train with renowned sales training consultant Tom Stuker (live and in-person) at his upcoming “Guaranteed Sales Success” workshop....
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Pre-Approved Automotive Leads: Car Shoppers that are Ready to Buy
Every day the credit bureaus communicate a record of every individual who gave written permission to have their credit verified for an auto loan at a competitive dealership in your direct market. An...
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Top 15 Phone Scripts That Boost Phone Sales
Mastering the outbound call with the right phone scripts is a crucial skill when it comes to selling cars in the automotive industry, but let’s face it – not everyone knows how to properly handle...
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Six Ways To Increase Dealership Sales 25% Without Adding Expense (Part 1: 3...
Increase dealership sales 25% within 90 days through Total Opportunity Management. Total Opportunity Management is a process that provides dealers an efficient and cost effective way to maximize each...
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Auto Lead Counts and Consultation For Your Dealership Should Always Be On The...
Excellent lead providers should have an all-inclusive 24/7 support package attached to their lead programs that include free consultation and lead counts for your dealership. Consultation ought to be...
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9 Power Phrases Every Salesperson at Every Dealership Should Use
Power Up With A Power Phrase When negotiating a car sale, words have the power to make or break a deal – they are the most important aspect of the sale, even more so than the numbers. A Power Phrase...
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Subprime Dealer Services Launches New Website to Showcase Best & Newest Auto...
It’s More Than Just A Website As the industry model in automotive lead generation, it’s extremely important for us to stay on the cutting edge of lead gen programs for dealerships. As part of our...
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Six Ways To Increase Dealership Sales 25% Without Adding Expense (Part 2:...
Boost Sales with Repeats, Referrals, & New Business Any dealer can boost sales 25% within 90 days through Total Opportunity Management. Last post, I covered phone-ups, floor traffic and the...
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Millions of Auto Loans Mean Millions of Auto Leads (2015 Equifax Report)
A SUMMARY OF THE 2015 EQUIFAX REPORT What would your dealership do with over 9,000 new opportunities a month? We ask because Equifax reported that last year millions of auto loans totaling billions of...
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NIADA Dealers Get Discount After Climbing Capitol Hill
NOTHING WORTH HAVING COMES EASY This one goes out to the 175 dealers and industry leaders that climbed Capitol Hill last week to meet at the NIADA National Leadership Conference and Legislative...
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3 REASONS PREDICTIVE DATABASE MINING ISNT THE BEST WAY TO MINE YOUR...
Dealership database mining (mining your CRM or DMS) allows you to better understand your customer’s buying habits. But the way you mine that data makes a huge difference. Delivering the right message...
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